UNPACKING OUR STORY
A movement of girlfriendship, where women carry each other, and leave the baggage behind.
Girlfriendship and Connection
You Go Girl is more than a brand, it's a movement. We believe that every woman carries something, and every woman deserves the chance to unpack it. Through our novel, podcast, curated girls' trips, and community, we help women lighten their baggage, deepen their connections, and find healing through girlfriendship. Because we bond by unpacking our stories with one another.
How We Carry Each Other Forward
These aren't just values, they're the B.A.G.S. we're unpacking together.
Real girlfriend isn't about perfect coffee dates. It's about the friend who shows up with tissues when your world falls apart.
BONDING
Learn to unpack what you need to heal, keep what makes you stronger, and leave the rest at the curb.
AWARENESS
Your purpose is in the small, intentional choices you make every day. Live with intention, not perfection.
GUIDANCE
Your sincere, real story, with all its plot twists and imperfect chapters, is exactly what the world needs to see.
SISTERHOOD
All The Ways We Travel Together
Note from the Founder
Hey Girlfriend, I've carried my fair share of baggage, some packed in suitcases, some tucked in my heart. Growing up, I moved so often I lost count. Always learning to start over made me the "perpetual new girl," attending ten different elementary schools. But when I started middle school at 12, I finally stayed put long enough to put down friendship roots. The girlfriends I met then still hold me up today. That's really where You Go Girl was born, within that circle of loyalty and love that planted the seeds of this movement. My journey from peanut butter to caviar taught me that life's lighter when we unpack together, and that true freedom comes from the power of girlfriendship.
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